dr martens cherry red boots Amit Akali named jury for The One Show Health
Akali is the only Indian in the jury committee for this particular category.
The One Club for Creativity, a non profit organisation celebrating creative excellence in advertising and design, recently announced the selection of Amit Akali, chief creative officer at Medulla Communications and What’s Your Problem, as the jury of The One Show Health, Wellness and Pharmaceutical Awards. Akali is the only Indian in the jury committee for this particular category.
The One Show judging will take place in March 2018, with finalists announced in April in lead up the The One Show awards ceremonies on May 9 and 11, 2018 during Creative Week in New York.
Amit Akali, CEO, The One Club for Creativity, says in a press release, “This new jury consists of esteemed creative professionals from around the world who specialise in this unique field where work often needs to pass both creative and regulatory muster. Health, wellness and pharma continue to be fast growing segments with their own unique regulatory challenges, and the creative work deserves to be judged by a separate dedicated jury of advertising experts.”
He adds, “The quality of creative work in these areas has advanced significantly in recent years. Soon after launching One Show Rx in 2000 as the ad industry’s first awards show for pharma, we recognized much of the work was not yet up to One Show Pencil standards and rolled the discipline back into the overall One Show four years later. Today, health wellness and pharma deserve to be a separate discipline due to the elevated quality of the work.”
The jury, representing nine countries, will judge work from around the world based on creativity of ideas and quality of execution. The full jury is as follows: